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The freedom to be you is rue! We make the latest trends affordable and fun. Show us how you wear it with #rue21

Fashion plays an important role in the journey to self-discovery. Choose a style, make it your own. You’re an individual, and you need fresh, feel-good pieces that let you totally own it. That’s why we work to make the latest trends affordable and available to anyone. Our mission is to make fashion everyone’s playground.

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